HubSpot pricing: the real monthly cost
HubSpot lists at $100/mo on the Professional plan we verified in August 2026, covering 15 tracked capabilities. The verified plan price is the figure we use for comparison. Prices are taken from the vendor's own pricing page.
HubSpot is a CRM platform with marketing, sales, and service hubs for inbound-oriented teams. Companies use it to manage contacts, pipelines, and campaigns in a connected customer database.
Advertised price
$100/moReal monthly cost (light use)
$100/moWhere the money goes
- Professional plan$100
Plans
| Plan | Monthly | Annual | Limits |
|---|---|---|---|
| Free | $0/mo | $0/moYearly | — |
| Starter | $10/mo | $7/moYearly | — |
| ProfessionalDisplay plan | $100/mo | $90/moYearly | — |
| Enterprise | — | $150/moYearly | — |
Capabilities
Email broadcasts
Quality 8/10
Email automations
Quality 8/10
Audience segmentation
Quality 8/10
CRM contact database
Quality 10/10
Sales pipeline
Quality 9/10
Lead scoring
Quality 8/10
Workflow automation
Quality 8/10
Landing pages
Quality 7/10 · Secondary
Forms & surveys
Quality 8/10 · Secondary
Live chat
Quality 7/10 · Secondary
Chatbots / DM automation
Quality 7/10 · Secondary
Helpdesk / ticketing
Quality 7/10 · Secondary
Analytics & reporting
Quality 8/10 · Secondary
Social post scheduling
Quality 6/10 · Secondary
Ad campaign management
Quality 6/10 · Secondary
HubSpot pricing: common questions
- How much does HubSpot cost per month?
- HubSpot lists at $100/mo on the verified display plan. The all-in estimated monthly cost, including usage fees where we have them, is $100/mo.
- Does HubSpot charge usage fees on top?
- We have not itemised usage fees for this tool on the verified Professional plan; the $100/mo list price is the figure we use.
- When was this price last verified?
- We last verified HubSpot's pricing on 2026-08-02. Figures come from the vendor's own pricing page.