Comparison · verified pricing
Kajabi vs Kartra — what each really costs
Kajabi costs $249/mo and Kartra costs $229/mo on the plans we verified in August 2026. That makes Kartra $20/mo cheaper. Kajabi covers 5 of the 7 capabilities tracked for this pair, Kartra 6. Breadth favours Kartra.
Verdict: Kajabi or Kartra?
Kajabi costs $249/mo while Kartra costs $229/mo, making Kartra the cheaper option. On coverage, Kartra covers more features (6 vs 5 covered rows). Neither, if you only need Checkout & carts and Email automations; a cheaper single-purpose tool may fit. That makes sense when shared basics matter more than the extra breadth either tool adds.
- Pick Kajabi when you need Memberships.
- Pick Kartra when you need Landing pages and Sales funnels.
- Neither, if you only need Checkout & carts and Email automations; a cheaper single-purpose tool may fit.
Kajabi vs Kartra: feature by feature
| Feature | Kajabi$249/mo | Kartra$229/mo |
|---|---|---|
| Checkout & carts | Covered (7/10) | Covered (8/10) |
| Email automations | Covered (7/10) | Covered (8/10) |
| Email broadcasts | Covered (7/10) | Covered (8/10) |
| Landing pages | Absent | Covered (8/10) |
| Memberships | Covered (8/10) | Absent |
| Online courses (LMS) | Covered (9/10) | Covered (7/10) |
| Sales funnels | Absent | Covered (8/10) |
What Kajabi vs Kartra costs per month, per year, and over three years
Kartra is cheaper
- Monthly delta
- +$20/mo
- Annual delta
- +$120/yr
- 3-year delta
- +$360
Kajabi verified Aug 2026Kartra verified Aug 2026
Kajabi vs Kartra: common questions
- Is Kajabi cheaper than Kartra?
- Kartra is cheaper by $20/mo. Kajabi is $249/mo and Kartra is $229/mo, with those prices verified on 2026-08-02 and 2026-08-02, respectively.
- Can Kartra replace Kajabi?
- Not fully. Kajabi has covered capabilities that Kartra does not, including Memberships, so switching means giving up those stronger areas.
- What does Kajabi not do that Kartra does?
- Kartra adds Landing pages and Sales funnels that Kajabi does not cover as strongly.
- Which covers more core features: Kajabi or Kartra?
- Kartra covers more features (6 vs 5 covered rows), while the pricing makes Kartra the cheaper option.
- Which is better for Course & coaching business?
- For Course & coaching business, start with Kartra if broader native coverage matters most. Still, the pricing makes Kartra the cheaper option, so the better fit depends on whether you value breadth or the lower monthly bill.